[Behind the Scenes] Olive Young US Pasadena Store Launch! A 1-Year Journey and the Vivid Story of On-Site Installation 🇺🇸✨
- 11 hours ago
- 3 min read
Hello from Team becon!
We are thrilled to share the exciting news of Olive Young’s successful retail expansion into the US and our core tech partnership with becon!
At the Pasadena, California location—the very heart of the North American market—becon’s AI skin and scalp analysis solution is setting a brand-new standard for K-beauty. Today, we want to take you behind the scenes and share the vivid story of how this project started, the rigorous validation it underwent, and the thrilling moments of the on-site installation.
An Email from Olive Young: Where It All Began One Summer Ago
We will never forget that first contact from Olive Young’s Omni-Service Team back in August of last year. It was a moment that brought a wave of positive tension and a strong conviction all at once, whispering to us: "Finally, the market is calling for our solution."
Fueled by that excitement, we found ourselves in a meeting room at Olive Young's Yongsan headquarters just the following week, presenting becon’s AI skin and scalp analysis solution. I still vividly remember the subtle silence that filled the room right after the demonstration.
Looking at data and interfaces that were worlds apart from the traditional microscopes typically seen in stores, the team members couldn’t take their eyes off the screen for a while. Hearing them marvel, "This is genuinely on another level," gave us a thrilling rush of validation—proving that the technology becon had stubbornly perfected was finally being recognized.
That passionate demo, however, was just the beginning. What followed was a long period of rigorous testing and refinement, including intense alignment meetings with on-site consultants and even live demonstrations across the Pacific in the US.
Proving analysis accuracy across diverse ethnicities and skin types
Demonstrating technological excellence optimized for a global retail environment
Evaluating market viability to captivate discerning local consumers
Team becon communicated closely with Olive Young’s Omni-Service Team to fine-tune and advance the solution. Having our technology and value fully validated, we have proudly taken our first step into the US market, starting with the Pasadena location.
A Thrilling Moment: Behind the Scenes of the Pasadena Store Installation!
With the momentous US launch just ahead, becon's CEO, Minseok Park, personally visited the Pasadena store in California. The store was buzzing with electric energy as the team arrived amidst busy opening preparations.
What shone brightest on-site was, without a doubt, becon’s exceptional technology and ease of use. In a global retail environment, complex installations and setups can easily hinder tech adoption. However, becon's solution was entirely different.
Live On-Site Records
📱 One-Stop Setup with Simple Bluetooth & Wi-Fi Connection!
The true value of the becon scanner was proven 100% during the on-site setup. Without any complicated wiring or tedious software installations, the entire setup was flawlessly completed using just the 'becon pro' application and a simple Bluetooth and Wi-Fi connection! The local staff couldn’t help but marvel at becon’s incredibly intuitive and seamless integration process.
🔍 Endless Testing for Absolute Perfection
Even after the setup was done, the testing didn't stop. CEO Minseok Park, alongside the local staff, meticulously checked every detail—from the brightness of the store lighting and the exact angle of the scanner against the skin, to the responsiveness of the 'becon pro' app. We fine-tuned every minor detail so that local US customers can freely and intuitively enjoy the self-scanning experience throughout the store without needing staff assistance.
🚀 Shaping the Future of K-Beauty with Data
By building solid consumer trust through objective 'data' rather than subjective impressions, the Olive Young Pasadena store is redefining the retail experience.
Seeing the enthusiastic response from local customers makes all the sweat poured into installing and configuring the scanners and apps on-site feel incredibly rewarding.
Taking the successful debut of the Pasadena location as a springboard, Team becon will keep running at full speed to introduce our innovative solutions to Olive Young stores all across the United States. Please join and support becon and Olive Young as we shape the global standard for the future of H&B stores!
Comments