As a leader in K-beauty retail expanding beyond Korea's No. 1 status into the global market, Olive Young delivers a differentiated shopping experience based on trendy product curation. For its expansion into the U.S., Olive Young provides customers with a personalized curation experience through precise diagnosis using becon scanners and AI skin and scalp analysis solutions!

becon Skinscan installed at Olive Young Pasadena store

Legacy brands like Wella Professionals and Moroccanoil have built their empires over 140 years on a foundation of expert intuition and artisanal craftsmanship. So, why are these bastions of tradition now integrating Becon’s AI Scalp & Skin Analysis solutions into their global salons? The answer is simple: Empowering the Expert. In the world of high-end beauty, AI isn’t here to replace the professional—it is here to provide the "Digital Evidence" that reinforces their lifelong