Becon Participates in APEC Ministers Responsible for Trade (MRT) Exhibition
Becon Showcases AI Skin, Scalp, and Beauty Analysis Solution at the APEC Ministers Responsible for Trade (MRT) Meeting
Becon proudly represented K-BEAUTY at the recent APEC MRT Meeting, where we introduced our cutting-edge AI-powered skin, scalp, and beauty analysis solution.
The APEC Ministers Responsible for Trade Meeting is a major conference that addresses APEC’s core themes of economy and trade. It brings together officials from 21 APEC economies and international organizations such as APEC and the WTO.
✅ Date: May 15–16, 2025
✅ Venue: ICC Jeju, 5th Floor, Tamna Hall B+C
✅ Hosted by: Ministry of Trade, Industry and Energy (MOTIE), Republic of Korea
Becon developers Minseung Jeong and Yuchan Jeong attended the exhibition in sleek jackets, showcasing Becon’s newly developed desktop device and tablet solution. They conducted real-time scalp and skin analysis for international delegates and engaged in meaningful networking opportunities.
Becon’s solution is currently in use at approximately 3,000 locations globally, including hospitals, clinics, beauty brands, salons, and B2B networks. Our app provides various analysis features such as skin, scalp, and personal color analysis and supports 9 languages, with more to be added.
We continue to innovate to deliver personalized beauty diagnostics and elevate the global beauty tech experience.
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